3 Minute Friday - Storytelling, AI Tools & Psychological Moonshots

Hi there, I wanted to share a few gems I've stumbled upon between monthly breakdowns. Whether it's a Medium article, podcast, LinkedIn post, or psychological insight, I hope these tidbits spark something for you.

A quick read…

10 Trending Side Projects And Startups With Their Revenue

A podcast episode worth your time…

How to master storytelling - Shaan Puri (MUST LISTEN)

An interesting Linkedin post…

Link here

A psychological insight worth checking out…

Psychological moonshot

“I was first introduced to the intriguing concept of psychological moonshots by Steven Bartlett’s book, "A Diary of a CEO." It’s a term coined by Ogilvy’s Rory Sutherland.

A psychological moonshot is a relatively small investment that drastically improves the perception of something.- Steven Bartlett Diary of A CEO”

Uber Maps:

TLDR: People will do anything to avoid being idle

“Uber's killer feature was its real-time map, which displayed exactly where your car was. The key insight behind this innovation was understanding the human fear of not knowing when and where your ride will arrive. This uncertainty can make people feel powerless and anxious. The simple act of showing the car's location on a map eases this anxiety. The same principle applies to progress bars, even if they're not entirely accurate – they provide a sense of progress and control.”

“This explains why restaurants give you freebies while you wait, why Netflix and YouTube play previews when you hover over videos, and why Google Chrome has that fun T-rex game when you lose connection.”

Until next time,

Nick