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- NFR #60 - Spacegoods, Coffee Balls & Community
NFR #60 - Spacegoods, Coffee Balls & Community
NFR #60 - Spacegoods, Coffee Balls & Community
🐦 Inspirational tweet:
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🐦 Twitter thread of the week
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🤖 eCommerce News:
“Facebook is expanding access to a feature that allows group organizers to create curated live Messenger chat groups. It’s called Community Chats, and it’ll allow you to browse chats organized by announcements, topics, events, and more to connect with group members beyond just feed posts and comments.”
“Canva is further establishing itself as more than just a user-friendly graphic design tool. The Australian company announced at its Canva Create event that it will unveil a suite of new products to round out its product offerings: Canva Docs, Canva Websites, Canva Whiteboards and Data Visualization, which comes from its acquisition of Flourish.”
“NEW YORK — UPS plans to hire more than 100,000 workers to help handle the holiday rush this season, in line with hiring the previous two years. Holiday season volumes usually start rising in October and remain high into January. While online shopping has slowed from the height of the pandemic, it's still well above historic norms. UPS said Wednesday that there will be job openings for full- and part-time seasonal positions, primarily package handlers, drivers and driver helpers. UPS promotes seasonal jobs as positions that can lead to year-round employment. In recent years, according to UPS, roughly 35% of people hired for seasonal package-handling jobs land permanent positions.”
“The Coffee Ball is part of a new coffee capsule system — the first of its kind — that works entirely without capsules and generates zero waste. The company claims it is “revolutionizing an industry plagued by colossal waste,” and claims that capsule-coffee drinkers produce 100,000 tons of waste globally every year. Some pods are indeed recyclable or biodegradable, but most of them still end up in the trash.”
“The feature was first spotted by app researcher Alessandro Paluzzi back in July, when Instagram was developing the feature under the name “content appreciation.” According to screenshots posted by Paluzzi, the feature would allow creators to toggle an option that will enable their fans to send them “Gifts.” Creators would also be able to check if they’re eligible for the feature under a new Gifts tab in their settings. The screenshots also suggest that users would be able to send Gifts via a button displayed at the bottom of Reels.”
“Shuffles is a collaging app that connects to your Pinterest account, allowing you to create collages using pins on your boards. You can also search for pictures, add images from your camera roll, and use pre-made cutouts. You can post your completed collages, allowing other users to like, comment, share, and “reshuffle” your collage. Similar to TikTok, there is a “For You Page” that becomes more refined the more you create and interact in the app. You can also view trending collages as well as recent uploads.”
🐵 NFT Article of the week
“Starbucks is today officially introducing Starbucks Odyssey, launching later this year — the coffee chain’s first foray into building with web3 technology. The new experience combines the company’s successful Starbucks Rewards loyalty program with an NFT platform, allowing its customers to both earn and purchase digital assets that unlock exclusive experiences and rewards.
The company had earlier teased its web3 plans to investors, saying it believed this new experience would build on the current Starbucks Rewards model where customers today earn “stars” which can be exchanged for perks, like free drinks. It envisions Starbucks Odyssey as a way for its most loyal customers to earn a broader set of rewards while also building community.”
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“Spacegoods - Unlock your superpowers using the potent abilities of all natural mushrooms. The next generation wellness brand specialising in helping you achieve your best self.”
Why was this advert good?
✅ Uses open loops to keep people interested - Uses a question to create an open loop in the user’s mind to keep them interested.
“If you had a life hack for me? Go for it”
✅ Power of three - Lists the top three benefits. Short, sharp and memorable
Sharper-focus
Zen-like calm
Sustained energy
Why not list 4,5,6,7 benefits? Simple, people will just stop listening.
✅ Great editing - My eye was never bored, each bit of the script is backed up with an engaging and well-placed caption and emoji.
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📈 Trends Of The Week:
“It’s become increasingly difficult to estimate how much money Apple’s App Store business makes, as it’s lumped in with other services on Apple’s balance sheet — and because Apple has adjusted its commission structure so it’s no longer a flat 30% across the board, making it difficult to work backward from the public figures Apple does provide to narrow down its numbers. But a new report indicates that overall, the prices consumers are paying to engage with apps listed on the App Store have grown considerably — a suggestion that Apple’s own cut has grown, as well.”
